👯 Get organized with Groups

When everyone sees everything, nothing feels relevant and the signal is lost in the noise. Curate the chaos with Groups that curate what content each user sees across Feed, Hub, and Chat.

Set it up once and it scales with you as your headcount grows.

Key Benefits

Personalize every user’s Feed, Hub, and chat with content relevant to them
Control who can post or comment with flexible permissions per Team
Let employees self-organize around shared interests through Communities, building culture and connection naturally.
Dynamic teams automatically add users based on defined rules, meaning audiences are always up to date with zero effort.

Teams vs Communities: what’s the difference?

There are two types of of Group, Teams and Communities, which serve different purposes.

Groups which reflect your company structure to organize information by role, location and more	Social, interest based Groups which give employees the freedom to connect around shared interests or topics.
Managed by admins Membership is assigned, not chosen Members cannot leave on their own Typically organized dynamically by role, location, or department	Open and discoverable by all users Employees can discover, join and leave freely Great for culture, ERGs, and hobbies Content is visible only to members

Get Started

Creating a Group

You can create both Teams and Communities using the +Create Group button on Groups tab or from Groups in the Admin panel.

Choose the right Group type for your use case
Give it a clear name and description to aid discovery
Set your feed posting rules
Add members manually or use dynamic rules to auto-assign members to teams
Automatically add a channel for your Group for real time collaboration
Create to go live!

Using your Group channels

Every Group in Blink also has channels. A channel is a shared chat for real-time communication, which anyone from that Group can join.

Your first Group channel is automatically added on Group creation, but you can create others any time either from the Groups page or the Pencil icon in the Chats

tab.

💡Top Tip: In your chats menu, channels have square icons and private chats have rounded icons as a subtle reminder.

Try sending a feed post or poll to your Group

Polls or quizzes are a quick, engaging way to gather feedback or spark conversation. Any user can create a poll and target it to a specific team or community. Add images for visual interest and engagement and view responses live in the feed.

What’s next

Use your Teams as audience targets for Hub content and critical comms.

Now that your groups are set up, assign them as the audience for Hub pages, Mandatory Reads, and targeted Feed posts. Every piece of content you publish will reach exactly the right people.

FAQs

Can I change who can post to a team’s Feed?

Yes. Feed Post Rules are set when you create a group and can be updated afterwards. Options are admins only, admins and members, or anyone in the organization. Read more: The Feed: How to post

Can employees find and join Communities themselves?

Yes. Communities are discoverable by all users in the Groups menu. Employees can browse, join, and leave freely without admin involvement.

Can a user be in more than one Team or Community

Users an belong to multiple Teams and join as many Communities as they like. Each group shapes what they see in their Feed, Hub, and Chats.